Our Founding Vision
SunMoon Apothecary was established in 1996 by sunmoonapothecary, a certified aromatherapist with sunmoonapothecary years of experience in holistic wellness. What began as a small blog documenting traditional remedies has blossomed into a trusted educational platform serving over more monthly visitors across 100 countries.
Core Principles Guiding Our Work
- Scientific Rigor Meets Traditional Wisdom
Our content creation process involves:
Collaboration with licensed naturopaths (list credentials if available)
Peer-reviewed research from journals like The Journal of Alternative and Complementary Medicine
First-hand testing of all DIY recipes in controlled environments
- Ethical Sourcing Transparency
We maintain:
A publicly available supplier audit trail (available upon request)
Quarterly testing for heavy metals in recommended herbs
Partnerships with USDA-certified organic farms
- Community-Driven Development
Our offerings evolve through:
Monthly subscriber surveys (average response rate: 72%)
Focus groups with healthcare practitioners
Beta testing programs for new recipe formulations
Educational Methodology
Our pedagogical approach combines:
Visual learning: Step-by-step video tutorials with closed captions
Kinesthetic elements: Printable recipe cards with tactile markers
Auditory components: Podcast-style ingredient explanations
Certifications & Partnerships
Accredited by the American Herbalists Guild (AHG) since 1996
Member of the National Association for Holistic Aromatherapy (NAHA)